Inside Anthony Joshua’s life with mega car deal and exotic holidays

I still feel fresh and young – Anthony Joshua ready for Jermaine Franklin fight

Anthony Joshua, who lives a luxurious lifestyle away from the boxing ring with an estimated net worth of £118million, will add to his mammoth fortune tonight. The former world heavyweight champion is gearing up for a crunch fight against Jermaine Franklin this weekend, and claimed he will retire from the sport if he fails to win his first bout since December 2020.

Boxing hasn’t gone in his favour in recent times following successive defeats to Oleksandr Usyk, but away from the ring he is doing just fine, and that will ring true once again no matter what happens come Saturday night.

Below, Express Sport has taken a look at how AJ is flexing his muscles away from the sport…

Endorsement deals

Most of AJ’s net worth is made up with his mega endorsement deals, one of which is with Jaguar Land Rover. Rumoured to be worth £790,000 a year, AJ has a fleet of cars available to him, including a customised white Jaguar XJR, worth £93,000.

His favourite however is his personalised black Range Rover. The Watford local also owns a brand deal with Under Armour, who supply his boxing gear, ​​including all tracksuits and trainers. The manufacturer provided him with a private jet – a black G550 worth an impressive £45 million which he took to fly to the US for his first bout with Andy Ruiz Jr. Due to another high-profile endorsement with Beats by Dre which began in 2017, Joshua also has free use of a helicopter.

One of AJ’s latest deals is a five-year partnership with global sports streaming service DAZN, reportedly worth £100 million a year. The move meant the end of Joshua’s contract with Sky Sports, which has been in place throughout his professional career.

“I am entering a new phase in my career with a new training environment, new coaches and now a new broadcaster,” Joshua said. “Negotiations at this level take time, so I am pleased to have it all wrapped up and now I can fully focus on giving the fans and DAZN what they want – knockouts in the glamour division.

“I’ve been working with DAZN and following its progress for a long time. We have enjoyed a really successful partnership in the US for many years and I know the team and understand the passion and drive of the business.”

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Family

Family is very important to AJ and he has a special relationship with his mother Yeta. Despite amassing huge wealth through boxing, Joshua continued to live with his mum in her two-bed house in Golders Green – which he brought back in 2013 for her for £175,000.

Joshua had rented a £20,000 a week mansion to gear up for his mammoth fight with Wladimir Klitschko, but reportedly returned to the house in Golders Green after the famous 2017 bout. Joshua then moved into his own stylish home nearby, but the pair were living together during lockdown.

Meanwhile, as well as managing being a high-profile boxer, Joshua spends his time being a hands-on dad to son Joseph ‘JJ’ Joshua.

“At home he doesn’t really think of me as a famous boxer or anything like that. I’m not a superstar and he doesn’t think so either. He knows I fight but that’s all,” he told The Sun. “I always keep that stuff away from home. I’m not like that at home – and I’m not even like that when I go out, really.”

The 33-year-old also enjoys spending time with his extended family, as he did with his nieces and nephews while on holiday in Dubai last year. After posting snaps to Instagram, he said: “I just realised, I’m that fun uncle now. How time flies!!!”

Exotic holidays

Speaking of holidays, AJ very much enjoys jetting abroad to relax and recharge his batteries. Over the last year or so, the star boxer has spent time in Jamaica and Miami, as well as Dubai.

He has previously stayed at the Nobu Miami Beach Private Villa, which comes in at £5k per night and the Grand Hyatt Erawan Bangkok, where luxury villas cost £4k a week.

Joshua’s manager Freddie Cunningham said: “We have a partnership with Dubai Tourism and they really like him and get his philosophy on life, his morals, everything. He resonates with that territory. They want to bring boxing there. Hopefully we can do something there.”

“I am entering a new phase in my career with a new training environment, new coaches and now a new broadcaster,” Joshua said. “Negotiations at this level take time, so I am pleased to have it all wrapped up and now I can fully focus on giving the fans and DAZN what they want – knockouts in the glamour division.

“I’ve been working with DAZN and following its progress for a long time. We have enjoyed a really successful partnership in the US for many years and I know the team and understand the passion and drive of the business.”

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Retirement stance

AJ has gone through the toughest period of his career over the last year and a half. After suffering his first career loss to Andy Ruiz and losing the heavyweight titles in the process, he convincingly won the rematch and was back on top of the world as champion in 2019. But having lost successive bouts to Oleksandr Usyk in 2021 and 2022 and once again lost his championship belts, Joshua has been at somewhat of a career crossroads. After talks for a blockbuster title match with Tyson Fury broke down, many wondered when AJ would step in the ring again.

A bout with Jermaine Franklin was soon announced and ahead of the clash, Joshua made a statement that would send shockwaves through the heavyweight division if it comes to fruition. “I will. I will retire if I lose. I’m not here to battle people. If people want me to retire I will retire,” he said. “I’m not going to fight if people don’t want me too. It’s not even about the money. It’s about the competitor in you. That’s what’s important. I know when I am retired, I am gonna be chilling. I’m gonna be thinking f**k everyone. I am done.

“You lot put so much pressure on me so when I am done, the chains are going to be gone. I am going to be laughing and loving life.” Joshua will certainly be able to spend more time doing the aforementioned things when he does hang up his gloves, but he will not want to suffer a third straight defeat when he returns to action at the O2 Arena tonight.

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