BT Sport pundit Joe Cole becomes a Peaky Blinder in funny new TV advert

/ 02/25/2020

Jake Humphrey, Jermaine Jenas, Ugo Monye, Lynsey Hipgrave and Joe Cole have all ‘auditioned’ for roles in some of the biggest shows on television as part of a hilarious advertising campaign for BT Sport.

The trailer sees lead presenter Humphrey heading up a show about polar bears in arctic Norway but finds himself unable to deal with the cold.

Former Tottenham and England midfielder Jenas attempts his best Jeremy Clarkson impression, only for the ex-pro to vent his frustration towards the director over the fact that the car he is talking about is a child’s toy.

Monye, one of the faces of BT’s rugby coverage, then goes into full Star Trek mode, saying: “captain to bridge, beam me up”.

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The ex-Harlequins star then raises his arms up in the air to no avail, with the contraption meant to lift him failing to work.

It also cuts back to Monye later in the advert, with two helpers also failing to lift him up in front of a green screen.

Hipgrave is then seen moving away from her usual presenting role to try stand-up comedy like the star of hit Amazon Prime series The Marvellous Mrs Maisel.

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However, unable to come up with a joke, she asks “Could do stand up commentary? like, it's still all to play for here in the second half as United look for the…”

Finally, it looks to have taken a much more promising turn when Joe Cole emerges in dressed as a member of the Peaky Blinders.

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Wearing the iconic flat cap, Cole puts in the best performance of the lot until he simply cannot stop himself from talking about football.

Having delivered a number of lines that would be at home in the popular BBC show, Cole ruins it all by adding: “Talking about Birmingham, quite fancy Villa to stay up at the moment.”

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