Southend speak out on gaffe as fans realise stand accidentally named after serial killer

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Southend have said they will discuss a “rearrangement” of the words in the name of their new West stand name after it accidentally featured the name of a serial killer. A naming rights deal with local business sponsors Gilbert & Rose meant that the west stand at Roots Hall stadium unwittingly featured the name of Rose West. 

The National League side were roundly mocked on social media after the news broke on Wednesday morning. Southend are now set to reconsider the name and will hold talks with estate agent company Gilbert & Rose. 

“They are a fantastic local estate agents and we look forward to working with them during this partnership, which will include a number of community projects,” a spokesperson told PA. 

Rose West collaborated with her husband Fred West in the torture and murder of at least nine young women over a 20-year period from 1967. That included the murder of her eight-year-old stepdaughter in 1971. 

She was finally arrested in 1994 and is serving a life term in prison. 

News of Southend’s new stand name caused a stir on social media, with many fans wondering how the name of Rose West was not noticed. 

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